SID SHAH: LIVE

Why I like Seth Godin (@thisissethsblog)…….

leave a comment »

While Phillip Kotler is the father of traditional marketing, it can be said that Seth Godin is the father of the new definition of marketing. This new definition includes non-traditional ‘marketing’ activities such as product design, customer service, human resources, decision-making, employee management, and the list goes on.

Through his blog and publications, he has coined and made popular lessons that can be applied to entrepreneurship, dissemination of ideas, business, and being the master of your own destiny:
-marketing should be remarkable
-insane is doing the same thing over and over again expecting the same results
-be the best in everything
-make big promises and keep them
-treat people with respect
-go, make something happen

The reason why I like Seth Godin? Simple, because he replied to an email I wrote him a few years back within a couple of hours. In that one email, he exemplified everything he writes about and lectures about – excellence, respect, integrity, action.

BTW, he has a lots of free pod costs and interviews on Apple iTunes

Advertisements

Written by Sid Shah

June 2, 2010 at 5:29 am

Posted in Business, People

Tagged with ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: